Why Weird Words Make Great Brand Names
When creating a truly great company name, the number one consideration should be the level of “engagement.”
Read more »Social Media Tips for Entrepreneurs
This morning I had the privilege of being a guest on Lyn Mettler’s show: Social Media Tips for Entrepreneurs. She kicked off the call with her review of a newer tool: Foursquare. Here’s an excerpt from her blog on the tool: Could FourSquare be the next social media darling for business? Could Twitter possibly be …
Read more »How meeting and event professionals benefit from social media and technology
Image via Wikipedia When I planned my first event we did NOT even have the internet! I remember that word processing was done on terminals, and the screen was black and the letters were gold. Now, we have flashy word processing that can be done without software via open source platforms like OpenOffice (Sun Microsystems) …
Read more »Social ROI – What metrics really means and how it matters
What is ROI in social media? How does Return on Influence fit in? How is it measured? What case studies show us how to do it? This article examines the answers to these questions and more!
Read more »Virtual Partner, Tiffany Odutoye featured on ONN: Tips for Social Networking
Good morning! So jazzed that we were privileged to be featured on the Ohio News Network with Eve Mueller and Wade Meyer (Inviting Conversations). The focus of the segment was to highlight what social networking “newbies” could do to ensure success. Here are a few tips I’d like to add: Tips for getting started with …
Read more »Social Media TV goes LIVE to C.O.N.E.S.
The largest social networking event in Central Ohio! The Central Ohio Networking Event & Social is a once a year opportunity for area small businesses to meet other entrepreneurs, sales representatives and professionals. The event is a combination business after-hours gathering and trade show. It will feature facilitated networking, raffles and door prizes and appearances …
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